Home Resources The Anomaly Angle

Episode
Guest appearance
·
January 18, 2026
·
33 min

How We Built Our Firm: Co-CEOs, Fixed Pricing, Digital Startups

Greg O'Brien and John Malone join the Marketing for Accounting Firms podcast to tell the story behind Anomaly CPA: growing to more than 35 fully remote team members, splitting the business under a co CEO structure, and moving from hourly billing to fixed pricing. They also cover why the firm focuses on venture backed AI and SaaS founders and real estate investors, and how that niche shapes hiring, marketing and service design.

Guest appearance on
Marketing for Accounting Firms

With Greg O'Brien, CPA and John Malone

Prefer to read? The full write up is below.

This conversation lives on
Marketing for Accounting Firms

We were guests on this one, so the recording is hosted by the show. The links open in a new tab.

Key takeaways

Questions we get on this one

Not sure your entity still fits?

A 30 minute call with a strategist, no prep needed.

Taking new clients for Q4

Ready to partner with a virtual CPA?

A short call with our team, no prep needed. We will tell you straight if there is nothing to do.

63
five-star reviews
4x
Inc. 5000 company
50
states served, fully remote
Strategy call
30 minutes with a tax strategist
We look at your entity, income mix and last return
You leave with two or three moves worth making
No prep, no pitch deck, no obligation
Or call 781 694 2203 · Boston, MA